![]() ![]() Getting a minute to pitch is what you hope for, but not necessarily what you get. That way, you make sure that the agents or publishers hear it no matter how much time they really have. The idea is that you give the most relevant information first. Why does this pyramid stand on its head? Because I am using a technique from journalism, the inverted pyramid. ![]() I have created this graphic to help: Source: Susanne Bennett, January 5, 2022 I have combined the theory of the elevator pitch with how marketing experts catch people’s attention to come up with what I call the ‘Three Sentence Approach’. Snappy: so interesting that an editor or agent will ask you for a synopsisīut how do you create the pitch? Three Sentence Approach Short: no longer than 30 to 50 words (about one minute of speaking time) They all agree on this underlying principle: The Three S’s: Please remember, agents and publishers know those formulas as well and easily judge your pitch as being less creative. They’re fun to try out if you really haven’t a clue. Nonetheless, some bloggers have come up with formulas. If you check this database of successful magazine pitches, you can see that they all are very different from each other. Others say, your pitch must also tell a publisher what books your novel compares to so that the publisher can see you’ve already scanned the market.Īgents and publishers themselves are wary of giving authors a formula to create the perfect pitch. Some say, a pitch must be as short as possible, only outlining your plot. How To Write An Elevator Pitch For Your Book Writers love to write, but to get that book in print, they need to learn how to sell. It’s your one shot at getting attention for your book, so make it your best.Įven talented writers struggle at pitching.It cannot tell the whole story of your novel.This idea of the elevator pitch already shows you the following things: That’s when you can tell them your synopsis (to write a good synopsis, read this article). Ideally, when they step out of the elevator, they will be so engaged in your idea that they want to hear more about it and ask you into their office. What Is An Elevator Pitch?Īn elevator pitch is a sales pitch so short that you could sell your wonderful idea to agents or publishers while riding the elevator with them. In this article, we will explain what that is and how you write a killer elevator pitch for your book. The trickiest question for any author is, ‘So, what’s your book about?’ We all know the answer might make or break a deal with a publisher or an agent. In this post, we look at how to write an elevator pitch for your book. ![]()
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